| 1 |
Financial Management
To manage the City's affairs in a fiscally responsible fashion;
maximizing the use of creative, alternative, revenue sources
while increasing productivity and efficiency in service delivery. |
| 2 |
Public Safety
To protect life and property and provide for the highest level
of public safety. |
| 3 |
Natural Environment
To create and promote opportunities to experience and foster
an appreciation for the natural environment through the development
of new open green space, the reforestation of the cityscape
and environmentally sensitive city practices. |
| 4 |
Social Environment
To provide social, recreational and education pursuits for
all age levels, covering a wide range of interests, and achieving
maximum participation. |
| 5 |
Housing
To improve the quality of existing housing, and expand housing
opportunities for all economic segments of the community. |
| 6 |
Infrastructure
To sustain and expand City facilities and infrastructure, with
a proactive approach to future funding requirements. |
| 7 |
Economic Development
To promote development of the local economy as a regional activity
center with a wide range of housing, retail shopping, business,
educational and civic services, including destination entertainment
and dining venues, and with the expansion of economic base
employment opportunities. |
| 8 |
Customer Service
To provide exceptional customer service to the community's
residents, businesses, and visitors. |
| 9 |
Built Environment
To preserve the historic buildings, small-town character and
neighborhood amenities of the community, while providing
for new development that is functionally and architecturally
compatible with the community's historic urban fabric, and
that contributes positively to its build environment. |
| 10 |
Employee Recruitment and
Retention
To recruit and retain exceptional and professional City staff that will uphold
the highest ethical standards and advance the City’s strategic goals. |
| 11 |
Healthy City
To promote and support healthy living through the availability
and effectiveness of educational and community-based programs,
and through the built environment and relevant City policies
and procedures. |
